Custom Search

Some Memorable PTV Commercials: What Were Your Favorite Ads?

Posted on May 10, 2008
Filed Under >Adil Najam, Society, TV, Movies & Theatre
Total Views: 56086


Adil Najam

The Ads (commercials) we watch while growing up can sometimes have an amazingly profound an impact on us. When I look back at all my years of growing up with PTV (Pakistan Television) I remember as many ads as I do any other form of programming. The memories of some still bring back a smile on my face. This blog post shares a few of those ads which I was able to find on YouTube.

This first one (above) is the famous Binaca Ad with the, then, child singer Afshaan who used to appear in the Sohail Rana children music programs and later, when all grown up, also appeared often on PTV.

This famous Naurus Ad (Naurus, by the way, is the other Red Bull of Pakistan) was equally popular and the cute little girl featured here was a national sensation of her time. I wonder where she is now.


We have written aboutsome very striking old PIA Ads, print Ads from the 1950s, and also about credit card and bank advertising and telecom company advertising. But old PTV ads have a quality and power all their own (see some new TV ads here).

I am not sure if these ads are necessarily better than the ones we have now. Indeed, some of the new ads are truly amazing – programming quality or better. For example, the Tapal Tea Ads/songs that Shoaib Mansoor produced. And also many more. Mayb, I was younger then and the memories of those days seem more glorious in retrospect. Or, maybe, we only had one channel and much fewer ads and, therefore, whatever was on TV seemed more memorable.

But whatever the reason, for me at least, these ads and the memories of some others from the same era have a particular and special quality to them. I have enjoyed seeing them again, and I hope you will too.

I should confess that I always found this next Ad – of State Life Insurance – rather funny. I still do. The very cute child is praying for her father’s long life and celebrating the fact that he has bought a Life Insurance policy. I wonder why buying – or cashing – a Life Insurance Policy bring such happiness to any child? Anyhow, the ad was catchy and very very popular. In fact, I think it was remade twice or thrice.

By the way, in the realm of the funny were the old Metromillan Billi Marka Agarbatti Ads. Unfortunately, I could not find a video of them.

One of my all-time favorite Ads – and, unfortunately, I could not find a video of this one – was the old Peek Freens biscuit Ad with the Pied Piper luring all the kids away with Peek Freens biscuits. This is the one filmed on a beautiful hill-station location and produced, I believe, by Javed Jabbar.

Another memorable one was this Ad for Kiwi Show polish. Again, the theme is school children and teh classroom. Watch here if the video below does not work.

Do share with us what might be some of your favorite ads from the old PTV days. And why?

facial hair styles
groupon phoenix
best restaurants in chicago
public service announcement
cervical cancer symptoms

80 comments posted

Comment Pages: « 10 9 8 7 6 5 4 3 2 [1] Show All

  1. Azeema says:
    May 10th, 2008 1:43 pm

    Ah.. what memories… I agree with your blog and I am sure everyone who grew up in Pakistan in the eighties (and had acces to tv viewing) would. Watching the ads brought a strange tinge of nostalgia and it was good to know that there are many others like me who were so moved by those ads.. Your blog not only refreshed the memories of the ads but also the PTV dramas of that period which are easily classified as classics, now.. And I totally relate to the idea that may be it was our age, what makes those things look so perfect.. or the fact that we did not have too many choices but whatever the reason they still bring great sense of comfort even upon imaging.. thanks to youtube and your blog for the journey backwards in time..

  2. Navcity says:
    May 10th, 2008 1:38 pm

    “White, pink, yellow, blue. Rang ba rangay soft tissues. Rose petal”loved that every time.Sheer class!

  3. Almakky says:
    May 10th, 2008 1:32 pm

    Yar who can forget the brilliant Rhythm Of Unity – Morven Gold Ad.

    I believe it has also won many International awards.


  4. commoner says:
    May 10th, 2008 1:31 pm

    And then there were those family planning ads. of 70s, with a mouse coming out from Attay ka tin, and the single little cub proudly claiming “main baRa ho kar jungle ka badshsh banoon ga”. But then we descended into the “seah raat” of Zia when family planning first became family welfare and then a taboo not to be discussed publicly. The result, 45 lakhs babies being added annually to a society already bursting at the seams.We are not heading for a popular revolution or a chancy atomic explosion but a likely population implosion, god forbid.

  5. TEE BEE says:
    May 10th, 2008 1:23 pm

    Huge collection of classic Pakistani Ads on VidPK:



  6. commoner says:
    May 10th, 2008 1:11 pm

    “Liptan di chah” has been an all time favourite, the ad. i mean, hehe, and than there was that “Men demand Capstan , the world over” and the emotionally exploitative “Ay khuda meray abbo salamat rahin”. Oh the good old days of black n white PTV.

  7. Shaukat says:
    May 10th, 2008 11:57 am

    the Lipton Ad was one of my favorites too. I had you did have something on that some time ago?

    I also liked the Naurus Ad a lot.

    The Peek Freens Ad is another classic.

    There were also some classic K2 and Gold Leaf cigarette Ads.

  8. Sohail says:
    May 10th, 2008 11:52 am

    You missed my all time favourite TV commercial ad.
    It is a Lipton Tea ad.

    Chai chahiaey;
    kon si junab
    Lipton umda hey

    or something like that.

Comment Pages: « 10 9 8 7 6 5 4 3 2 [1] Show All

Have Your Say (Bol, magar piyar say)

Please respect the ATP Comment Policy.

Keep comments on topic; no personal attacks; don't submit indecent, inflammatory, slanderous, uncivil or irrelevant comments; flamers and trolls are not welcome; inappropriate comments will be removed or edited.

If you won't say it to someone's face, then don't say it here!

Readers who want to use a URL should please use the TINY URL program.

Thanks, and keep the comments coming!