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Some Memorable PTV Commercials: What Were Your Favorite Ads?

Posted on May 10, 2008
Filed Under >Adil Najam, Society, TV, Movies & Theatre
Total Views: 56118


Adil Najam

The Ads (commercials) we watch while growing up can sometimes have an amazingly profound an impact on us. When I look back at all my years of growing up with PTV (Pakistan Television) I remember as many ads as I do any other form of programming. The memories of some still bring back a smile on my face. This blog post shares a few of those ads which I was able to find on YouTube.

This first one (above) is the famous Binaca Ad with the, then, child singer Afshaan who used to appear in the Sohail Rana children music programs and later, when all grown up, also appeared often on PTV.

This famous Naurus Ad (Naurus, by the way, is the other Red Bull of Pakistan) was equally popular and the cute little girl featured here was a national sensation of her time. I wonder where she is now.


We have written aboutsome very striking old PIA Ads, print Ads from the 1950s, and also about credit card and bank advertising and telecom company advertising. But old PTV ads have a quality and power all their own (see some new TV ads here).

I am not sure if these ads are necessarily better than the ones we have now. Indeed, some of the new ads are truly amazing – programming quality or better. For example, the Tapal Tea Ads/songs that Shoaib Mansoor produced. And also many more. Mayb, I was younger then and the memories of those days seem more glorious in retrospect. Or, maybe, we only had one channel and much fewer ads and, therefore, whatever was on TV seemed more memorable.

But whatever the reason, for me at least, these ads and the memories of some others from the same era have a particular and special quality to them. I have enjoyed seeing them again, and I hope you will too.

I should confess that I always found this next Ad – of State Life Insurance – rather funny. I still do. The very cute child is praying for her father’s long life and celebrating the fact that he has bought a Life Insurance policy. I wonder why buying – or cashing – a Life Insurance Policy bring such happiness to any child? Anyhow, the ad was catchy and very very popular. In fact, I think it was remade twice or thrice.

By the way, in the realm of the funny were the old Metromillan Billi Marka Agarbatti Ads. Unfortunately, I could not find a video of them.

One of my all-time favorite Ads – and, unfortunately, I could not find a video of this one – was the old Peek Freens biscuit Ad with the Pied Piper luring all the kids away with Peek Freens biscuits. This is the one filmed on a beautiful hill-station location and produced, I believe, by Javed Jabbar.

Another memorable one was this Ad for Kiwi Show polish. Again, the theme is school children and teh classroom. Watch here if the video below does not work.

Do share with us what might be some of your favorite ads from the old PTV days. And why?

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80 comments posted

Comment Pages: « 10 9 8 7 6 5 4 [3] 2 1 » Show All

  1. Eidee Man says:
    May 11th, 2008 3:48 am

    Great idea Adil; a welcome change from the current tension over the judges’ issue.

    Since, everyone has mentioned his/her favorite ads, and being the constant dissenter I am, I’ll tell you what ad I ABSOLUTELY ABHORRED THROUGHOUT MY CHILDHOOD:

    It’s the Rafhan jelly/pudding ad with the nerdy kid asking “Ammi aaj say!” Yes, you ALL know what I’m referring to.

    By the way, 4ManShow did a brilliant spoof of the ad with “Imran Khan” doing the voice-over.

  2. May 11th, 2008 1:33 am

    my fav has to be a pepsi ad which starred imran khan, wasim akram and waqar younis with a bunch of school kids playing cricket. it was a beautifully made ad where both wasim and waqar were trying to be lucky with the ball but it was the skipper who got the breakthrough, ofcourse after having pepsi :P

  3. HBM says:
    May 11th, 2008 1:29 am

    There was this ad for some toffees in the 90′s. This cane-swirling scary guy dressed as a magician walks up to some kids and singing in a menacing tone goes, ‘Bol bachay, meri jaaib main kya’.

    It was the age of innocence.

  4. Faraz says:
    May 10th, 2008 11:02 pm

    Feeling way too nostalgic after watching these adds. Were those the good days or does it just feel that way?

  5. whole LOTA love says:
    May 10th, 2008 7:11 pm

    Dentonic’s advert has been the most irritating thing that i have ever seen in my life.

    yes, the one with the monkey and awful dentonic’s mascot, especially the giggle at the end was the most annoying part.

  6. MQ says:
    May 10th, 2008 5:52 pm

    Does anyone remember the Habib Bank ad?

    A loud voice says: Habib Bank!
    The man responds: Mera Bank!
    The wife says: Mera bhi tau hay!
    The 4-5 year old child chimes in: Mela bhi tau hay!!

  7. Ghulam Farid says:
    May 10th, 2008 5:15 pm


    It has been ages since I saw the Binaca Ad.

    Does Binaca still exist?

    I think this along with the Lipton chai chahiaye Ad has to be amonst the best Pakistani Ads ever?

  8. Farooq Siddiqui says:
    May 10th, 2008 4:37 pm

    How about ‘Montgomery Montgomery Sweets’… and the fifty-fifty spoof ‘Punjabi Film ho gai hit’.

Comment Pages: « 10 9 8 7 6 5 4 [3] 2 1 » Show All

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