Bathroom Humor from Pakistan: Sabb Kar Do

Posted on January 17, 2009
Filed Under >Adil Najam, Humor, Photo of the Day
Total Views: 29107


Adil Najam

There were a number of reasons that made me think before putting this picture up. Not least of which is that we try to stay away from bathroom humor here at ATP. However, I have been laughing so hard since I first saw this photograph at Adnan Siddiqi’s blog that I just had to share it with our readers.

For those who may not imediately catch on or cannot read Urdu, painted on the wall is an advertisement for the tlecommunication company Zong, with their new slogan, “Sabb Kar Do” (meaning “Do Everything”). Also, written in Urdu below that is “0.75 rupees per minute.”

Why is this hillarious, you ask?

Because, the wall it is painted on is that of a public “latrine” or bathroom. You can see the blue signpost on the right of the picture pointing you to the latrine, and also the washbasin and towel hanging over the “G” of Zong. You can also see the jhaRRoo on the ground (can someone please help me with a good English word for jhaRRoo; no, not, broom).

In his original post, Adnan Siddiqi felt that the Rs. 0.75 per minute was the funniest part. I think that given the context, the “Sabb kar do” is equally hilarious.

23 Comments on “Bathroom Humor from Pakistan: Sabb Kar Do

  1. ASAD says:
    January 17th, 2009 10:28 am

    This is just way way too funny!

  2. January 17th, 2009 11:36 am

    Actually I wanted to empower the readers so that they could interpret it themselves as:

    “sab kardo Rs.0.75 fi minute mey” :-)

  3. Tazeen says:
    January 17th, 2009 12:18 pm


  4. Saqib says:
    January 17th, 2009 12:32 pm

    Hillarious. Great find.

    I wonder if ZONG high-ups know. Pity the poor guy in marketing who approved this one.

    Sabb kar do!

  5. Saqib says:
    January 17th, 2009 12:35 pm

    Can anyone please make out and read what is written ABOVE the two windows, I think the second world is “room” but cannot read the first.

  6. Riaz Haq says:
    January 17th, 2009 1:29 pm

    I can imagine the latrine wall is a fairly high-traffic location and good for advertising.

    It seems to me that the subliminal message is that the mobile phones are part of the basic necessities of life…like bathrooms. You can not live without either.

  7. DuFFeR says:
    January 17th, 2009 3:52 pm

    this creative mind demands applause from us :D

  8. Owais Mughal says:
    January 17th, 2009 6:32 pm

    Saqib, the words above windows are: ‘wash room’

  9. DL says:
    January 17th, 2009 8:51 pm

    For some reason, I just fail to find the funny in this. A distasteful and crude attempt at humor.

  10. adeel says:
    January 17th, 2009 11:55 pm

    Hehe!! funny :-D

    The actual slogan is Sab KeH Do (Say it all). Someone has been naughty and changed the “KeH” to “Ker”… you can tell this by looking closely at the script, it doesn’t fit in with finesse of the rest of the calligraphy.

  11. Pakistani says:
    January 18th, 2009 12:19 am

    Doctored or not, this is very very funny. I will take this picture over the last one from Swat any day!

  12. January 18th, 2009 7:02 am

    Re: ““Can someone please help me with a good English word for jhaRRoo; no, not, broom”.
    These traditional ‘grass brooms” might be described as “dust sweepers” …. they aren’t terribly effective and just deposit dirt into another location.

    Alternatives to “Broom” include


    I am not sure that there is an English word or term that directly conveys “jhaRoo (alt spelling ‘jhaRRoo’)” …. the nearest we had was the traditional “Twig-Broom” sometimes called a “broom-rake”, but apart from a few ‘country craft’ makers, they are not sold anymore.

    I understand that they are still used by road sweepers in Serbia.

  13. KHURRAM says:
    January 18th, 2009 10:45 am

    Ha ha. Still laughing. This is very funny. Plus, free publicity for Zong.

  14. IMTIAZ says:
    January 18th, 2009 6:00 pm

    Very funny. As long as people’s funny bone survives, so will we as a society :-)

  15. Birdy says:
    January 19th, 2009 7:02 am

    Very funny. Zong company must pay you for this advertisement.

  16. ayesha sajid says:
    January 19th, 2009 8:42 am

    its nice to see ATP keeping that humour alive. havent logged on for a while here but its good to be back.

  17. Zia Ahmed says:
    January 19th, 2009 1:59 pm

    Ohh, 0.75 / mint., if someone spending 30 mints in bathroom he will have to pay 22.5 pkr. Thats not too expensive.

    OR by anyone has limited mobile balance, he will have to work too fastly :)

  18. Laibaa1 says:
    February 16th, 2009 3:33 am

    Yes this is truly funny really funny….i just want to know that do the marketing guys at Zong know about the sites being painted for their advertisements…if yes then i think they should be more vigilant regarding it…i mean this is really hillarious and i guess there is more creativity shown by others who actually modified Sab kehdo to Sab kurdo and that also at a rate…..hehehe …i have come across many sites but this one is surely takes the lead….i guess other telcos should learn the innovative techniques of promotions from zong…i mean please this is too much

  19. Myshal says:
    February 16th, 2009 5:14 am

    hahahahha.. its been ages that i logged on here its great to laugh out loud……Regarding zong advertising techniques ummm i really think they need to get more creative about it…i came across a group of FB which extensively discussed about zong and its tvcs )…recently i came across this Zong Ad which is 65 paisaa something and that is obviously afterJAzz came up with 68 paisa…well getting back to the Xong tvc….it is an utter disappointment…..i mean its once again copied from here and there and the message which they r giving out clearly is that they have been original from day one however one thing they should surely keep in mind and that their competition with reference to this TVC is Mobilink…..comparing the tvcs of Jazz 68 paisa and Zong 65 paisaa highlights the difference and the lack of resources in Zong’s scenario……….seriouslyy…

    but this Sab Kurdo is a master piece hehehehehe

  20. Durrani says:
    May 31st, 2009 1:36 pm


  21. X0 says:
    May 31st, 2009 2:53 pm

    This is by far the most original joke I have seen in a long time.
    It is most likely photoshopped. Or maybe not. Hats off to whoever came up with this.

  22. Kuram says:
    April 1st, 2011 1:18 am

    Great product placement

  23. Ghalib says:
    April 1st, 2011 1:42 am

    The article spells “Hilarious” as “HILLARIOUS”
    deliberate or Pinglish?

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