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Boycott Nirala!

Posted on December 5, 2006
Filed Under >Darwaish, Food, Law & Justice
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Darwaish

As I was reading the sad story on ATP about an official government car, reportedly in the use of the Syed Safwanullah, Federal Minister of Housing and Works, crushing to death a 6-year old child, another incident which is even more tragic occured in Lahore and surprisingly got very little media attention initially.
According to Daily Times:

The case dates back to November 26, when Waseem Sajjad Malik, a cellular phone-company employee (resident of 292/293-B, Punjab Corporative Society), lost control of his car and hit a tree allegedly because of two racing cars near Masjid Chowk in Defence. One of the two cars (LWJ-700) belonged to Faisal Farooq, son of a prominent confectioner. Waseem’s two-month old baby, born five years after his marriage, went through the screen and fell about 20 feet away. Waseem, his mother and his wife were injured. Waseem’s baby went into a comma right away. Passers-by caught Faisal Farooq, who fled when he saw that they were calling the police. The victims were admitted to hospital with multiple fractures and the baby died shortly after that. Defence police registered a case against Faisal Farooq.


Faisal Farooq’s family, close to senior police officers, intervened. Allegedly, Faisal Farooq, his uncles Mehmood and Maqsud, and five people carrying weapons went to the National Defence Hospital on November 29, where they threatened Waseem’s brother-in-law Mutahir and asked him to withdraw the case. They locked Mutahir in a room, allegedly, beat him up, and fled. Senior policemen then directed the Defence ASP to make sure another case was not registered, but another group of police officers also intervened and got a case registered.

A large number of people have received SMS messages on their mobile phones asking them to boycott the products of the confectionary chain owned by Faisal’s father. “Faisal Farooq, son of [the owner of a confectionary] hit a car while racing, killing a baby and injuring a family,� the message read. “Faisal and a squad of gunmen then threatened the family,� it says, “that if a case was registered, he would kill the rest of the family.� The SMS requested the readers to boycott the confectionary responding to the demand of “the soul of an innocent infant and the tears of his parents�.

Officials of the cellular phone company in which Wasim worked denied that they were involved in circulating the SMS. “How can we stop people from sending messages to each other on the subject?� the public relations manager said. People were free to SMS anybody they wanted, he said, and the company had not initiated the campaign. Police spokesman declined to speak on the issue and the CPC was not available for comment.

The confectionary, of course, is teh famous Nirala Sweet House.

I am not sure what to say about this. Incidents like this happen every now and then and only just a few become known to us. Waseem and his family have now got media attention and I am sure they have full support form Mobilink which will help them in a painfully slow, complicated and costly legal battle ahead. But in most cases, unfortunately, rich and powerful easily get away with murder and this happens everywhere.

The most unfortunate part of this story is that the baby is dead. Whatever we say or do now is useless in a way and nobody can bring him/her back. It also makes me wonder whats the logic of blessing someone a child after so many years and then take away in split second? Only Allah knows the best. We can only offer our prayers to the victim’s family.

Lets hope that all of us in Lahore will keep the pressure on, even if it means Boycotting Nirala. Lets exercise our basic right to protest against injustice which we have long forgotten as a nation. I know most of us feel powerless to prevent injustice but lets not fail to protest atleast. Myself (on Lahore Metroblog) and other bloggers have already taken up the issue (here, here, here, here and here; alternative viewpoint here) and the press is also begining to take notice (here, here and here).

Please call or email your friends and family in Pakistan - in Lahore, in Karachi - and ask them not to buy at or accept gifts from Nirala. I do not know if this will make a difference. But at least we would not have sat and done nothing. And who knows, maybe if enough of us boycott Nirala it will hurt these people where it hurts them most; in their wallets.

Darwaish blogs on his own blog la vie en rose and also contributes to Metroblog Lahore, where this post first appeared.

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96 comments posted

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  1. Rehan Younus says:
    December 11th, 2006 1:09 am

    Well, I suggest we all musy boycott Nirala sweets, as u know they have some high sources in police/govt. for their favour so they might be released without any charge for that crime.
    so atleast we can let them suffer if not police/law/court.

    Lets Punish them for the crimes of killing a baby, threating the family and beating up severly a family member.

    I wish a group of guys in Lahore go and beat up those guys who has involved in this inhuman acts.

    Lastly, BOYCOTT NIRALA SWEETS as it may cause some relief to the pains of the parent of that innocent baby.

    Dont be selfish, God forbid but this can happen to you as well. so do it by supposing for an instance that it has occured to you not and that baby was on of your family member.

    Regards
    RY

  2. December 10th, 2006 8:06 am

    Im not sure what happened in Faisals case but In Karachi, Lahore and Islamabad, the children of rich and famous Pakistanis think their fathers own the roads. They drive their fancy cars, sometimes with their gun totting guards following them in close suit with total disregard for the law…
    I know of young boys who have had accidents, killed people and have not spent a single night in jail. Ofcourse, our society does not shun them, nor condemn their actions…The movers and shakers of Pakistan run this country and their children know it!

  3. Hina Zafar says:
    December 8th, 2006 4:12 pm

    I couldn’t agree more with those who are willing to learn something out of this whole media awareness campaign (its only one of the many incidents which happen in Pakistan). I am a little surprised that it is receiving so much attention, probably because we love to talk about the negative aspects of our society but are unwilling to take any action, which could actually make a positive impact. I condemn any act of reckless behaviour which would endanger another human being’s life but in this particular story, we have all emotional versions but no actual facts to report and it seems unjust to pass a fatwa based on hearsay. By promoting this we are actually doing another injustice to our society. How abt. if all these well-wishing Pakistanis with conscience take up the simple case of making car seat belts mandatory on all cars and help make it law. To me it seems utterly stupid and irresponsible that car manufacturers in Pakistan look at seat belts as a value-add and only offer it if you are willing to pay extra.

  4. Prophecy says:
    December 8th, 2006 8:52 am

    [quote comment="15005"]THE ACCIDENT:

    Please read the attached news in “The Nation� on Sunday, 3rd December.

    The News Article in “The Nation� on Sunday attached to this email confirms these facts.

    ROLE OF MEDIA:

    The media, as always, based their news items on a popular cliché about “rich people being corrupt and inhuman� and “connections with corrupt police officers� that could make an emotional connection with the public. They did not even do basic research to ascertain some of the facts of the case.[/quote]

    I don’t know why this person is assuming reader to be so stupid, in one page of text he is negating his own arguments…

    Nirala is a private business vs a Firm or Public company what is the morale stand of Nirala employees?…they are working for a person who is capable of influencing justice system using the money they are helping him to earn (two assumptions, its a privately owned business and justice system in Pakistan is corrupt)

    And how wise is it to link or justify a morale stand based on economics - well that is one of the most important choice people have to make in their life and as Iqbal put it “Shikam or …’. So in my view (all have right to disagree ), the state of Pakistani society is due to the fact we always go with ‘Shikam’ . We are a society where
    1. justice system is corrupt
    2. and there is no positive social pressure - we are corrupt society - Niralla employees will not be the ones to make this choice, we have a heritage of giving up - in rural areas, people work for their Chudhari sahab despite they are the one who murder and rape their families - we are fond of quoting our hero’s like Tipu Sultan or saying God is the ‘Razziq’, but practically we as people (not using word nation because we really are not) are at very low level of morality and as Dr. Anjum Saleemi said in one lecture - there will be no social revolution in Pakistan because we simply accept social injustice …. people get what they deserve, we are subjected to this system because this is what we are - a corrupt society asking for social justice…oh come on…why cannot nirral employees go in and ask that unless the victim family say that they are getting a fair trial they will not work for them…why…coz who cares…there is no sense of a society and rights of [other members of ]society and every one is simply interested to protect his/her own interests only…a very simple indicator, go out and drive on roads of Pakistan…any one willing to give right of way to any one else even pedestrians?

  5. December 8th, 2006 8:46 am

    Thanks, I don’t know why are you hiding yourself but thanks for explaining it further. I also got SMS like others. I mentioned mobilink on my blog and some mobilink guy got mad enough that he left the comment that he could *kill* me for mentioning “Mobilink” in post =). So I do think there is some personal issue against that person by his department people. Another example of media abuse.

  6. See_the_light says:
    December 8th, 2006 6:57 am

    THE ACCIDENT:

    There was only one car. The theory that there were two cars racing each other is an outright lie. It is fabricated to project that Faisal was driving very fast and hides the fact that Waseem, whose child died, made a negligent u-turn without regard for on coming car. Faisal had the right of way. We are all aware of the way our traffic works. People are sneaking into lanes and crossing with a sense of complacency, completely inattentive to traffic around them and without regard for right of way. Driving without attention and regard for others on the road is just as dangerous as driving fast.

    Waseem, his wife were discharged after 2 days and the mother was not even harmed. There is speculation about whether the window of the car was open allowing their 2 month child to fall out and tragically die. The child’s parents assert that the child flew out of the mothers’ arms and hit the back screen, there by breaking it and then falling 20 feet away from the car. However it is not likely that an 8-10 pound baby could burst through the wind screen of a car and land 20 feet away. There was news of the Mother having fractured her back bone, yet in truth she was not even admitted to the hospital.

    As for claims that Faisal was drunk, they are ridiculous. Anybody who knows Faisal and his Family knows that he doesn’t drink or even smoke, and is considered a very even-tempered person. Most of the central facts of the case have been completely fabricated by the Waseem’s family, his friends at work (Mobilink) and the Media.

    INCIDENT AT DEFENSE NATIONAL HOSPITAL:

    Faisal visited Waseem’s family at the hospital with his aged father who is suffering from Parkinson’s Disease and his uncles to sympathize and try to reconcile. Once again anyone who knows Faisal and his family would outright reject the proposition that Faisal was involved in abusing or threatening Waseem’s family and would take his ailing father to a fight.

    Faisal was prepared to face a very angry family since their loss is great. But Waseem’s brother in law, Mutahir asserted that Faisal could not leave and that his family could return without him. At this point Faisal’s uncles intervened and pulled out Faisal from the hospital room where he was alone with the grieving family. The hospital administration and duty staff confirm that Faisal or his family did not inflict any harm to Waseem’s family. Please read the attached news in “The Nation� on Sunday, 3rd December.

    Faisal was advised to file an FIR but could not bring himself to file a case against an already broken hearted family. The consequence was a fabricated charge against him of “Armed Assault� as opposed to just a “Traffic Accident�. It was his biggest mistake to walk into a trap aimed at creating a false case. Waseem’s family was angry that Faisal had arranged bail before arrest. They very bent upon inflicting harm to Faisal by any means possible. The News Article in “The Nation� on Sunday attached to this email confirms these facts.

    ROLE OF MEDIA:

    The media, as always, based their news items on a popular cliché about “rich people being corrupt and inhuman� and “connections with corrupt police officers� that could make an emotional connection with the public. They did not even do basic research to ascertain some of the facts of the case. Faisal has created the Nirala brand with his father and grandfather from the ground up. He is a respected business leader who is involved in voluntary work with various government and private sector development projects.

    Most of the news is based on hearsay and to sell more papers. Freedom of press is useless if the press is not responsible or professional.

    ROLE OF MOBILINK EMPLOYEES

    Mobilink employees have launched a “SMS� and “Email� campaign not only against Faisal but also against Nirala Sweets. The same fiction that was facilitated by Mobilink employees and Waseem’s family in the Media was now being indiscriminately spread throughout the corporate world. Why don’t we see such a campaign against the parliamentarian’s wife who hit an afghan boy in Islamabad? Mobilink employees are using all their resources to slander Faisal and his family business. Why should Nirala be the target of this malicious story telling when it will affects hundreds of people whose livelihoods and sense of pride is associated with Nirala. Please be responsible when your words can affect hundreds of innocent people attached to a rare Pakistani entrepreneurial success story.

    Let the court decide the case and don’t listen to the media and angry mob mentality. The real anger is against corrupt and powerful people in our society. Every rich guy can’t be portrayed the same. Please do not let yourself get swayed by propaganda purported by media and Mobilink employees. As the case proceeds a lot more facts will come out and completely change the way we see this incident. Reality and Media are 2 very different things.

    REASON FOR FAISAL’S SILENCE

    Faisal is silent because this propaganda will spread even further if he gets involved. His first effort to reach out to the family met with vicious and fabricated allegations of assault and threats. He is focusing on the case for now and ignoring the propaganda which can fizzle out faster then it escalated. Please act responsibly.

  7. December 8th, 2006 5:07 am

    It’s not about who cares or not, it’s all about the people who work there and feed their families. Those who are preaching for boycott have no sympathy for employees of Nirala and this is because that none of their relative work for Nirala Sweets.

  8. Mr. Fantastic says:
    December 8th, 2006 3:18 am

    Boycotting something will really not make much of a difference because there are many-a-people out there that really dont care. The thing is that the law needs to be strictly implemented in this case and the people guilty of this murder (yes, im sure in a court of law, this will be deemed a hit and run which will lead to a homocide ala murder)should be punished.

    I know it is easier to say and frankly put the juidicial system is corrupt. Now, im not saying that everyone is to blame here, but a few rotten apples always spoil the barrel. There are good cops out there as well as good lawyers who stand by the truth, justice and all that stuff, however, if the infrastructure is corrupt, then anyone who can will take advantage of the situation.

    This happens everywhere in the world, where the weak and powerless are forced to be victims of such acts…justice indeed is blind in this case, heck, its turns a blind eye.

    What the Nirala’s CEO’s son did, is unforgiveable. Such people who think just because they have a lot of financial assets, they are above the law and can do anything they want…but such people should remember that there is always somebody out there who is stronger and more powerful.

    The people need to step up in this regard. The government must be made to see what its doing wrong. The son must be punished. The people who beat up that guy must be punished. Boycotting Nirala wont make a difference.

    If the law doesnt help, i know people will take the law into their own hands. Have seen it happen the whole world over.

    I think this also highlights the poor guidance and examples a lot of parents are being for their young ones. I am sure everyone will agree that you see 13 year olds, 14 year olds driving recklessly in their VTIs or corollas and no one to stop them. The cops turn a blind eye in this regard. Did i say the word corrupt a few lines above? Maybe, but the fact of the matter is that they dont really care either. Its just feed their lowly and pathetic selves. The parents need to be responsible and take control of their offspring…heck if they cant, if they dont value the lives their children, their upbringing, their rules and restrictions are endagering they are equally responsible for what transpires.

    I think we should look into our own homes and control what we can control. A lot of lives will be saved.

    Back to the actual topic…they should be punished. If not by law then in the hereafter they will be.

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