Adil Najam
PIA print advertisement from the 1960s (Originally uploaded by PakPositive.com which is a blog that highlights the positives aspects of Pakistan).
Let me continue with the ‘Image Pakistan’ theme in choosing the picture for today. I find this advert for PIA absolutely fascinating; both for what it says about how PIA (Pakistan International Airlines) saw itself and how it saw Pakistan (or wanted Pakistan to be seen).
Was this the reality of Pakistan before theso-called ‘darhi wallahs’ took center stage? Or was this ‘image’ of Pakistan as much out-of-sync with the reality of what was Pakistan then, as the image of the bearded-gun-totting-bomb- throwing-jihadi-Pakistani is today?
Speaking of ‘image’ and ‘brand’ the Association of Pakistani Professionals (AOPP) has recently launched an initiative on the subject and held a thoughtful and thought-provoking event on he subject in New York on June 3. I was asked to moderate part of the program, and found the discussion to be mature, reasoned and reasonable–something we should have more of.
I want to thank everyone for this beautiful website and the great discussions here. This is real Pakistaniat. As long as we talk to each other and disucss things amongst us even when disagree, that is good thing.
This is a geat looking advert. Great find guys.
The picture reflects Internationalism, although its quite provacative for Pakistani Media, but again, International Advertisers [IAL] know where they fit it, because its not really a billboard poster inside Pakistan..
The only thing i dont see is Pakistan being refered as GREAT and as many people cannot today indicate where/how Pakistan shopped a worlds best airline that boasted ‘Great People to Fly With’
THESE comments demonstrate just how divided a country we are. How many different images we have of what Pakistan is or should be.
this image represents pakistan,we must all stand against mullacy,pakistan is being ruined by islamic extremism,i hope musharraf liberates pakistan from the clutches of islam